Sofi Bonus Direct Deposit is a feature that allows users to receive their paychecks directly into their Sofi Money account, streamlining access to funds. By setting up direct deposit, customers can enjoy benefits like early access to their paycheck, no fees, and the ability to earn interest on their balance. Additionally, Sofi offers a bonus incentive for new users who set up direct deposit, making it an attractive option for those looking to manage their finances more efficiently. This service enhances convenience and encourages smarter money management.