Santander offers a Direct Deposit Bonus to attract new customers and reward existing ones. By setting up a qualifying direct deposit of at least $500 within the first 90 days of opening a new checking account, customers can earn a cash bonus. This promotion not only incentivizes account openings but also encourages regular banking activity. Terms and conditions apply, so it's essential to review the details to ensure eligibility. With competitive features and easy access to funds, Santander's Direct Deposit Bonus is an appealing option for those looking to enhance their banking experience.