Many banks offer enticing new account bonuses to attract customers, often requiring direct deposit to qualify. However, some institutions provide bonuses without this stipulation, allowing you to earn rewards simply by opening an account and meeting other criteria, such as maintaining a minimum balance or completing a certain number of transactions. This flexibility makes it easier for individuals who may not have a regular paycheck to take advantage of promotional offers, helping them to grow their savings without the constraints of direct deposit requirements. Always read the fine print to understand the terms and conditions.