A bonus deposit is an incentive offered by financial institutions or online platforms, where customers receive additional funds or benefits when they make a deposit into their accounts. This promotional strategy aims to attract new clients and retain existing ones by enhancing their initial investment. Bonus deposits can come in various forms, such as a percentage match of the deposited amount or fixed bonuses for specific deposit thresholds. However, it's essential to read the terms and conditions, as these bonuses often come with wagering requirements or withdrawal restrictions.