Bank of America (BofA) offers a Direct Deposit Bonus to incentivize new customers to open a checking account. By setting up a qualifying direct deposit, customers can earn a cash bonus, typically ranging from $100 to $300, depending on the account type and the amount deposited. This promotion is designed to encourage regular income deposits, making banking more convenient. To qualify, customers must meet specific criteria, including maintaining a minimum balance and completing the direct deposit within a designated timeframe. It's a great way to boost your finances while enjoying BofA's banking services.