When considering the best football bets to make, focus on match outcomes, over/under goals, and player performance markets. Betting on favorites can yield steady returns, while underdog bets may offer higher payouts. Look for value in prop bets, such as player scoring or assists, especially during key matches. Analyzing team form, injuries, and head-to-head statistics can enhance your betting strategy. Additionally, consider live betting opportunities to capitalize on in-game momentum shifts. Always practice responsible gambling and set a budget to maximize your enjoyment and minimize risks.