Sweepstakes Ads are a popular marketing strategy used by brands to engage consumers and boost brand awareness. By offering enticing prizes, these ads encourage participation and sharing, creating a buzz around the product or service. Sweepstakes Ads not only attract new customers but also help in building a loyal community, as participants often return for future promotions. With the right targeting and creative execution, Sweepstakes Ads can significantly enhance a brand's visibility and drive traffic to its website or social media platforms.