To maximize your winnings in NBA betting, focus on thorough research and analysis. Study team statistics, player performance, injury reports, and recent trends. Look for value bets by comparing odds across different sportsbooks and identifying mismatches. Consider betting on underdogs with potential for upsets, and utilize strategies like point spreads and totals to enhance your chances. Staying disciplined with your bankroll management and avoiding emotional betting will also help you make informed decisions, ultimately increasing your profitability in the long run.