Banks offering bonus for direct deposit are increasingly attracting new customers with enticing incentives. These promotions typically reward account holders with cash bonuses when they set up direct deposit of their paychecks or government benefits. This strategy not only encourages customers to switch banks but also promotes consistent account activity. With varying bonus amounts and requirements, it's essential for potential customers to compare offers and understand the terms. Overall, these bonuses can provide a financial boost while simplifying the banking experience.